Monday, August 14, 2006

health magazine: Women&Cancer Magazine Announces National Distribution Deal with Source Interlink Companies, Inc.

Omni Health Media, LLC, publisher of Women&Cancer magazine, has partnered with Source Interlink Companies, Inc. to distribute Women&Cancer to book and media stores across the country. Beginning in August 2006, Source Interlink will supply Women&Cancer to Barnes&Noble, Borders, Waldenbooks, and several other national retailers.

Women&Cancer is a quarterly women’s health magazine that recognizes women are the main healthcare decision makers for themselves and their families. All women are impacted by cancer, whether they are concerned about screening and early detection, nutrition, environmental and genetic risks factors for themselves and their families, or are impacted by an actual diagnosis of cancer. Thus women want and need information on the wellness, prevention, diagnosis and management of cancer, as well as support services that address the mind, body, and spirit of the individual. Women&Cancer offers all women a trusted resource covering prevention, management and wellness issues related to cancer while fostering community and inspiring hope.

A one-year subscription is $19.95 and includes four quarterly issues of Women&Cancer . Please visit to subscribe.

About Omni Health Media, LLC

Omni Health Media publishes Women&Cancer , a quarterly publication for women covering prevention, management, and wellness issues related to cancer.

Omni Health Media also provides print and Internet based marketing solutions and publishing services to the oncology marketplace, including health benefit and pharmaceutical company educational program development.

About Source Interlink Companies, Inc.

Source Interlink Companies, Inc. operates as a marketing, merchandising, and fulfillment company in North America. The company operates in three segments: Magazine Fulfillment, CD and DVD Fulfillment, and In-Store Services. The Magazine Fulfillment segment sells and distributes magazines to retailers and wholesalers; imports foreign titles for domestic retailers and wholesalers; exports domestic titles to foreign wholesalers; provides return processing services; serves as an outsource fulfillment agent; and provides customer-direct fulfillment. The company serves bookstore chains, music stores, mass merchandise retailers, grocery stores, drug stores, and other specialty retailers, as well as e-commerce retailers. It offers its entertainment products to approximately 110,000 retail store locations. The company was founded in 1988 and is headquartered in Bonita Springs, Florida. More information can be found at

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Wednesday, August 09, 2006

health magazine: Shanghai marks first Men's Day

(Shanghai Daily)
Updated: 2006-08-05 15:16

Male employees at 50 multinational companies in Shanghai took time off work on Thursday to celebrate "Men's Day."
The holiday was created three years ago by the editor-in-chief of the Chinese edition of Men's Health magazine, who goes by the nickname Shou Ma. He called for the day to be celebrated with a Men's Day party, which was held in Shanghai for the first time this year.

Shou said he plans to promote the festival across the country. Shou picked August 3 (the third day of the eighth month) for Men's Day, as it is opposite of International Women's Day on March 8 (the eighth day of the third month).

The local offices of Marlboro, BMW and Volkswagen, among other large companies, allowed their male employees to relax on Thursday. Male editors from Men's Health magazine were given the day off their regular duties, but had to spend the day preparing for the Men's Day party.

"It was not my original intention to provide male employees a day-off," Shou said.

"It is a day for men to release their stress," he added.

Tuesday, August 08, 2006

health magazine: Aussies praised for loyalty in sex charts

August 08, 2006 02:07pm

THEY'RE obsessed with footy, love a beer and enjoy hanging out with their mates, but Aussie blokes are also among the most faithful in the world.

An international survey of 40,000 men has revealed 60 per cent of Australian men have never strayed, ranking just behind the Germans and Poles at 62 per cent.

The poll, for Men's Health magazine found Britons spent the most time on foreplay, but flopped when it came to endurance, with Mexicans coming first for stamina in the bedroom.

South Korean men are having sex more times a week than anyone else in the world, while hot-blooded Brazilian men are at it with a wider range of women.

On average, South Koreans said they were having sex at least four times a week, while Filipinos were world-beaters at masturbation, doing it almost six times a week.

Brazilians topped two categories, with 19 per cent saying they had had a threesome, which might help account for them having clocked up the most lovers, the internationally published fitness magazine said.

British men spend or claim to spend an average of 17.44 minutes on foreplay per sex session, longer than Australians (17.2 mins), Germans (16.92 mins) and Mexicans (16.91 mins).

But British men last only 18.64 minutes from foreplay to climax, far behind the Mexicans (23.17 minutes) and the Dutch (22.42 minutes).

Women might want to keep an eye out for an Italian lover 60 per cent of Italian men said they made their partner climax every time.

Sunday, August 06, 2006

health magazine: Enthusiasm for Nextel Cup keeps growing

Sunday, aug. 6, 2006

By Steve T. Gorches / Post-Tribune staff writer

It was pretty quiet at around 10:30 a.m. on Sunday, July 9, in the media conference room at Chicagoland Speedway.

Most of the NASCAR reporters were settling in before the USG Sheetrock 400, waiting for some real celebrities to enter the room — the cast members of “Talladega Nights: The Ballad of Ricky Bobby” — in about two hours.

Jeremy Mayfield had just completed an uneventful news conference about his relationship with his car owner Ray Evernham, which resulted in more yawns than questions.

Then a short, South American man with a designer, collarless shirt — looked like a Gucci — walked in with car owner Chip Ganassi.

The calmness turned into a frenzy.

The once half-filled room overflowed to capacity in mere minutes.

This wasn’t a million-dollar-a-movie actor. This was someone more well-known worldwide than Ricky Bobby portrayer, Will Ferrell. And he was telling the world something not heard very often.

“When people hear I’m going from Formula One to NASCAR, they’ll probably say I’m crazy,” Juan Pablo Montoya said. “But I think it’s exciting. It will be a great challenge for my career. I know how tough it is. There’s a lot of great drivers.”

The Colombian has been one of the most popular open-wheel drivers over the last seven years, whether it’s been with F1 or the defunct CART series.

The move is the equivalent of Luciano Pavarotti walking away from opera singing to record a heavy metal album.

A driver in the most technologically advanced racing series with the most-sophisticated fans (at least they think so) in the world spoke loudly and clearly.

His message was that NASCAR is real racing.

“F1 has been great for me, but the racing is fun here and the fans love it,” he said with a huge smile.

That’s a message that more than 75 million fans in the United States have known for several years, with 300,000 of those fans expected to be in attendance today for the 13th Allstate 400 at the Brickyard at the Indianapolis Motor Speedway.

Now with Montoya deciding to put a roof over his head in the cockpit of his new racecar, expect that large number of fans, most of whom are as diehard as those of any pro franchise, to increase with a huge foreign contingent.

Heck, there are some American sports fans who may start watching NASCAR.

“He’s a Latin driver? Oh yeah, I’ll pay attention to NASCAR just for him,” said Hobart resident Tony Miller, a Latino who admitted he doesn’t pay attention to stock car racing at the moment.

It’s a NASCAR world now. Wherever you look, the signs of NASCAR’s influence are everywhere.

You can’t watch sitcoms on network TV without seeing Kasey Kahne in a commercial for Allstate Insurance or Greg Biffle eating a Subway sandwich with his crew chief.

You can’t drive more than a mile or two on a crowded highway without seeing at least one or two vehicles with Nos. 20, 3, 24 or 8 in the window. Speaking of No. 8, what about that Dale Earnhardt Jr. billboard on the Toll Road headed east?

“When you see those numbers, you know what they mean,” said Joe Vallone, owner of Ranger Motorsports in Dyer and mentor to several former and current pro drivers. “They’re not numbers of football or soccer players.”

Visit a Barnes & Noble bookstore and cruise by the magazine racks and you’ll see a shirtless Carl Edwards on the cover of Men’s Health magazine this month showing of his six-pack abs.

In a little more than 10 years, a sport that was known for bootlegging moonshine and not holding many races north of the Mason-Dixon Line has become a national phenomenon.

This isn’t your father’s NASCAR anymore.

“You never saw the coverage before, bumper stickers on cars, unless you were in the South,” said local racing legend Dave Weltmeyer, who competes at Illiana Speedway and Grundy County in Illinois. “They went out in the markets they had to hit and did the job.”

Even younger casual fans of racing in general are impressed with NASCAR’s surge in society.

“The way they’ve grown the series is masterful,” said Munster native Doug Boyer, who competes in the Formula BMW open-wheel series. “Even 10 years ago it wasn’t as popular as it is now. Back then it was just pure racing — good ol’ boys driving around. Now it’s marketing driven with guys looking all pretty. It’s really boomed quickly.”

Boyer admitted he’s become more of an open-wheel fan in recent years, especially since it’s his livelihood now. But as a pure racing fan, the 19-year-old has to give NASCAR props.

“As it become more popular I kind of faded away from it, but that’s just me,” he said. “I respect them for what they’ve done. I wish the open-wheel series would learn from it.”

It’s all about product placement — visual and vocal.

When you see an interview with a NASCAR driver before a race, let’s say Tony Stewart, you’ll hear him say something like, “Man, I know my crew will have the No. 20 Home Depot Chevrolet running well today.”

Or maybe you’ll hear Jeff Gordon say after a race, “The DuPont Chevrolet No. 24 was great for me in this win,” while sipping from a Pepsi despite being dehydrated from three hours in a scorching cockpit.

Hardcore, old-school racing fans may not like the overindulgence of advertising, but it’s what drives the NASCAR engine, figuratively and literally.

And other sports have copied the success.

Watch a Chicago Cubs game and look to the left of the batter’s box. See that advertising billboard attached to the brick wall that makes extra money for the Tribune Company? You can thank NASCAR for that ingenious product placement.

“You see those bicycle riders in the Tour De France with 'U.S. Postal Service’ on their shirts? They didn’t do that before NASCAR did,” said Vallone, who is friends with Tony Stewart’s family and has worked with Nextel Cup driver Jamie McMurray.

That popularity has carried over into the collectible market with at least one local outlet taking advantage.

“There’s more diehard NASCAR fans up north than there used to be,” said Joe Lauerman, owner of Smokin’ Joe’s NASCAR Collectibles in Leroy for eight years.

“I’ll have fans get a flag or cap before going to one of the races nearby — the Brickyard, Joliet or Michigan — all the time. I’d say NASCAR is the biggest sporting event in the U.S. and Indy is the biggest venue of them all.”

All of that marketing genius wouldn’t mean a thing if there weren’t millions of fans watching and buying the products.

So why is NASCAR as big of a part of American culture as hot dogs and apple pie? Because the average Joe can relate to several aspects of the sport.

It’s an American sport, though Montoya’s arrival changes that slightly, with roots and values that have been entrenched in our society before NASCAR was cool.

It’s fast. We have always had an obsession with speed, and NASCAR couples that need with cars that don’t look that much different from our own.

“The reason people like NASCAR is that they can relate to it,” Boyer said referring to the look of the cars. But it’s so much more than that simple aspect.

It’s consuming. Time, money, energy are all gobbled up like there’s no tomorrow in NASCAR, just like normal, everyday life, right or wrong.

How else do you explain more Americans driving now despite gasoline costs rising on a daily basis? We are a society of mass consumption.

NASCAR also has kept eating fuel more than any other racing series in the world. NASCAR used an estimated 100,000 gallons of fuel in an average season compared to F1 using around 52,000 gallons.

“(Rising fuel costs) are affecting us and the teams like everybody else in America,” said Jim Hunter, vice president of corporate communications for NASCAR in an article on

Fans know the drivers and teams they adore are going through the same rise in gas prices as they are every day.

It’s patriotic and religious. Maybe more so than any other sport, NASCAR fans take patriotism to another level, sometimes over the top. The beginning of every race not only has the usual National Anthem, but adds the traditional fly-by from military jets.

Oh yeah, NASCAR’s biggest race, the Daytona 500, is called “The Great American Race.”

Religion is also a large part of NASCAR, which isn’t too surprising considering its roots in the Bible Belt.

Before every race an invocation is recited, usually by a local church pastor. It’s the only sport that a prayer is openly spoken before an event, and you can bet almost every fan in the stands will say “Amen” afterward.

NASCAR doesn’t prevent its drivers from openly espousing their faith, unlike other sports. A National Football League player was once fined for wearing a cap with a cross on it during an interview.

Longtime driver Morgan Shepherd has “Jesus” on his window.

American values have been planted across the world (fast food restaurants in Third World countries is a prime example), whether by evolution, by choice, or not.

With its conquest of America complete, the rest of the world seems next for NASCAR.

Contact Steve T. Gorches at 648-3141 or

Thursday, August 03, 2006

health magazine: Your Health Now Magazine Launches Spanish Edition

Free Magazine Offers Consumers Wealth of Unbiased, Independently Reviewed
Health Care Information

WHITEHOUSE STATION, N.J., Aug. 2 /PRNewswire/ -- Your Health Now, a
consumer health magazine enhanced by insights and information from The
Merck Manuals, the world's most widely used medical reference books, is now
available in Spanish. Merck & Co., Inc., is making the bi-monthly magazine
available to consumers free-of-charge at as part of the
Company's commitment to provide health information resources, which began
in 1899 with the publication of the first Merck Manual. The magazine also
is available in English at and by calling (888) MERCK-38

"The launch of Your Health Now magazine in Spanish is a unique
opportunity that provides the Spanish-speaking community with up-to-date
and unbiased health information," said Jane Delgado, Ph.D., President and
Chief Executive Officer of the National Association for Hispanic Health and
a member of the magazine's advisory board. "With more than 31 million
Spanish speakers in the United States, the Spanish-speaking community
welcomes resources, such as Your Health Now."

Issues of Your Health Now have covered topics such as gastrointestinal
disorders and cardiovascular health. The magazine also reviews recent
medical research and offers tips on pet health based on The Merck
Veterinary Manual. In addition, Your Health Now provides the latest
information on how patients without drug reimbursement coverage or health
insurance can get the medicines and care they need at discounted prices or
free based on their financial need.

Your Health Now maintains strict editorial independence and does not
promote any pharmaceutical medicines. To ensure independence, an Advisory
Board of leaders from highly respected health organizations also reviews
each issue to ensure that the magazine's mission of objective, relevant,
consumer- friendly and non-promotional content is achieved.

"At some point, even the most educated person will encounter health
information he or she cannot understand. In fact, nearly 90 million
Americans have trouble understanding and using much of the health
information that is available to the public," said Dr. Delgado. "People
need sources of information that are both timely and easy to read. Your
Health Now puts vital, understandable information at people's fingertips."
For more information, visit

About Merck

Merck & Co., Inc. is a global research-driven pharmaceutical company
dedicated to putting patients first. Established in 1891, Merck discovers,
develops, manufactures and markets vaccines and medicines to address unmet
medical needs. The Company devotes extensive efforts to increase access to
medicines through far-reaching programs that not only donate Merck
medicines but also help deliver them to the people who need them. Merck
also publishes unbiased health information as a not-for-profit service. For
more information, visit

About Merck Publishing Group

For over a century, Merck Publishing, in cooperation with Merck
Research Laboratories, has been dedicated to providing the best, timely and
relevant resources in the world. Merck is committed to bringing out the
best in medicine, and, as part of that effort, continues to proudly provide
all of The Merck Manuals on a not-for-profit basis as a service to the
community. Additionally, The Merck Manual, The Merck Manual of Medical
Information-Home Edition, The Merck Manual of Geriatrics, and The Merck
Veterinary Manual are available free on Merck's Internet site at

Merck Forward-Looking Statement

This press release contains "forward-looking statements" as that term
is defined in the Private Securities Litigation Reform Act of 1995. These
statements are based on management's current expectations and involve risks
and uncertainties, which may cause results to differ materially from those
set forth in the statements. The forward-looking statements may include
statements regarding product development, product potential or financial
performance. No forward-looking statement can be guaranteed, and actual
results may differ materially from those projected. Merck undertakes no
obligation to publicly update any forward-looking statement, whether as a
result of new information, future events, or otherwise. Forward-looking
statements in this press release should be evaluated together with the many
uncertainties that affect Merck's business, particularly those mentioned in
the cautionary statements in Item 1 of Merck's Form 10-K for the year ended
Dec. 31, 2005, and in its periodic reports on Form 10-Q and Form 8-K, which
the Company incorporates by reference.